A legacy you can taste. A future you can train.

Not every brand gets a dedicated LIONS Learning page. But then, not every brand is The Coca-Cola Company – Cannes Lions’ 2024 Creative Brand of the Year. This is your space to learn, level up, and keep doing the work everyone loves.

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Exclusive access for The Coca-Cola Company.

World-class learning, powered by Cannes Lions, WARC and Contagious

We offer six career-moving courses designed to connect the dots between award-winning creativity, cultural understanding, and real business impact.

Developed by LIONS Learning, this is the combined expertise of three powerhouse brands – Cannes Lions, WARC and Contagious. Rooted in the principles behind the world’s most effective work, our courses support continued growth for the marketers shaping what’s next.

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Coca-Cola leads the market, but who’s guiding you?

At The Coca-Cola Company, you’ve earned your reputation through decades of bold thinking and relentless execution. Local brilliance, scaled globally. Big ideas grounded in purpose. But even great brands can keep learning.

LIONS Learning brings together the insights, tools and training to help your teams continue leading the conversation at every level. We’ll help you scale the thinking behind your best work so every marketer in your organisation can continue building on Coca-Cola’s legacy.

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Built into culture. Backed by LIONS.

With a brand woven into pop culture, The Coca-Cola Company continues to set the global benchmark for creative excellence. A reputation underlined by standout work like ‘Thanks for Coke-creating’ and iconic Festival moments like ‘Hear and heard: How to serenade Gen Z.’

Gain must-have skills for future leaders

In this CMOs in the Spotlight session from Cannes Lions 2024, hear how leaders including The Coca-Cola Company’s CMO Manolo Arroyo navigate culture, creativity and commercial goals – plus, why it pays to ‘start with the soul and end with the sale.’

Our courses help you build that mindset and drive lasting creative impact.

See how creative excellence is judged

Go behind the scenes with our industry Jurors who decide the winners of the Cannes Lions Awards, judged by the most respected voices in the business.

See how top-tier work is assessed, understand the creative excellence and effectiveness frameworks they set, then take a seat yourself in ‘You’re On The Jury’ on the LIONS cMBA.

Marketing success continues here

You have the creative instincts. We have the key learnings. Master winning work, sharpen your creative gut, and future-proof your marketing for the attention economy.

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Transform your career.

Learning opportunities from LIONS offer a blend of theory and practical elements from globally-known practitioners – leaving you ready to progress your career in creativity.

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