We support businesses to install commercial creativity as part of their infrastructure, raising its profile and measuring its impact.

Known as Cannes Lions' premier learning experience for senior marketing leaders, over 500 alumni from 50+ countries have joined the two-day CMO Accelerator since 2013.

In November 2025, the CMO Accelerator will host its first London and São Paulo Editions, attracting some of the world's largest brands for two days of thought leadership, inspiration and networking.

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What does the programme look like?


Full access to the CMO Accelerator Series includes:

  • Two-days of in-person programming in a central venue

  • Virtual kick-off call pre-event to meet the course Dean – Fernando Machado – and the class

  • Networking dinner

  • Virtual check-in three months post-CMO Accelerator

  • Access to CMO Accelerator alumni community

  • Invites to join CMO Accelerator Series alumni events

  • Food and drink included

Fernando Machado

The CMO Accelerator Series will be led by Fernando Machado as Dean. 

 

Fernando is a visionary global marketer who believes creativity drives competitive advantage. Renowned for shaping distinctive brands, he leverages deep consumer insight, innovation, design, and strategic marketing to fuel business growth. 


Winner of 200+ Lions, Fernando is the former Chief Marketing Officer at RBI (and Burger King), former Chief Marketing Officer at Activision Blizzard and co-founder of the LIONS Growth MBA.


Get in touch

To find out more about the CMO Accelerator Series curriculum and get details on pricing, please get in touch below:

 

Contact us

Transform your career.

Learning opportunities from LIONS offer a blend of theory and practical elements from globally-known practitioners
– leaving you ready to progress your career in creativity.
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