Join LIONS Growth MBA (gMBA) Programme Director, Fernando Machado, as he shares candid learnings from his incredible career growing global brands.
Fernando is a visionary global marketer with a passion for cultivating brands and driving business growth. With more than 200 Cannes Lions Awards and Creative Marketer & Brand Marketer of the year to his name, Fernando is known for pushing creative boundaries to drive business growth.
Notably, he led ground-breaking initiatives, including Dove’s revolutionary ‘Real Beauty Sketches’, and Burger King’s Titanium Grand Prix winning ‘Whopper Detour’.
Fernando will be on hand to share his experience and lessons candidly, and answer any questions about how you and your team can learn how to embed a culture of creativity, and turn it into real competitive growth.
Join us along the French riviera and connect with senior marketing leaders in this informal and inspirational session.
Wednesday 24 June, 09:15 - 10:30, Club Croisette, The Palais
