It's never been tougher (or more important) for marketers to develop great creative work that drives brands and businesses.

And with constantly evolving external pressures pulling marketers in every direction, it’s hard to resist the temptations of trends and quick wins.

But how do you juggle the lure of the new with the good old fundamentals?  

In this presentation, Fernando Machado, one of the world’s most awarded and celebrated CMOs, helps you avoid confusion and stay focused on the techniques that matter. The core things that may not seem sexy, but can make a real difference.

You’ll get a peek at the new LIONS Growth MBA course – brought to you by
 LIONS Learning and Fernando Machado.

Event details:

  • Title: The Temptations of a Modern Marketer

  • Date: 4 March 2025

  • Time: 10:00 EST | 15:00 GMT

  • Location: Goldcast (link provided upon registration)

Transform your career.

Learning opportunities from LIONS offer a blend of theory and practical elements from globally-known practitioners
– leaving you ready to progress your career in creativity.
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